Day 2 of the Mastering Communication, Driving Impact! Workshop

Day 2 of the Two-Day Capacity-Building Workshop for Communications Officers of grassroots NGOs in Benin City was a powerful conclusion to an impactful learning experience! 💃🏻💃🏻💃🏻

Hosted by Benin City Window on America and Connected Advocacy, participants returned ready to get hands-on with practical tools and strategies to strengthen their communication efforts📌📌📌📌.

The day began with the much-anticipated session on Digitalization & Documentation, where participants explored tools for organizing, archiving, and managing communication workflows✅✔️👏.

The Akili Studio facilitators guided participants through real-time exercises, helping them understand how to simplify processes and improve efficiency✔️✅💯📌☑️.

The workshop moved on to discussing Social Media Management and Communication Tools, Hacks & Tips. Participants explored free tools like Canva for design. Practical hacks for repurposing content and improving efficiency left participants equipped with actionable strategies to amplify their digital presence💪💪💪💪💪💪💪💪💪.

Next, the focus shifted to Storytelling for Advocacy and Fundraising, where participants learned the Hook-Solution-Action framework. They practised crafting compelling narratives that connect emotionally with stakeholders, highlight the impact, and inspire support.

The energy, engagement, and excitement were truly inspiring! As participants shared their reflections and next steps, it was clear that they were ready to take their communication game to new heights and drive meaningful change in their communities.